It's all about the Big Picture. Creating an idea or set of graphics to solve your marketing needs. We often start with the video. At 30 frames a second, a 100 second video will have created 3000 images. From that library, we can offer our clients so many other services for little additional investment....
1. The video was used on the BNP Paribas homepage. 2. The video was used on the event stands at multiple events globally. 3. The video opened up for the keynote speaker at various events around the world. 4. The bank had a press day, which opened with the video. This resulted in the press coverage as shown, and that was just in the first week!
In addition to this, the logo we created in this animation for ALiX was taken and used globally across the bank, within the software and on promotional material. We also versioned this video out for use on LinkedIn, for a particularly successful social media campaign.
1. The video was used on Linklaters' homepage. 2. The video was embedded in the campaign email, which was sent to all the relevant companies clients. 3. The video was received so well, CNBC picked up the story and ran with it on their global news show. Not bad! 4. And finally, the various graphics were laid out in an infographic which was used as a 'downloadable' PDF & printed infographic to hand out at events.
1. The video was published on Deutsche Bank's homepage. 2. The video was used for various keynote speeches and on the stands (shown) at multiple events. 3. It was also promoted by the bank and shared by senior staff on LinkedIn. 4. It was published on YouTube, with 1,500 views in the first 2 weeks.